Post-”Entourage,” Adrian Grenier Brews Beer, Socially Conscious Businesses (fastcompany)
Adrian Grenier doesn’t mind if you call him Vince. But he’d also like you to
call him a community builder who has some big ideas about turning media
culture into a positive way to engage teens. Oh, and he thinks you should try
a little of his retro-inspired beer. Let’s get a little better acquainted.
You likely know Adrian Grenier as Vincent Chase, the amiable leader of the
Entourage brat pack, with a piercing pair of baby blues and a 5 o’clock
shadow. And he doesn’t mind that at all (more on that in a minute). What you
may not know is that from the tender age of 9, Grenier’s been an entrepreneur
who now has his hand in four different ventures.
Those include Reckless Productions, a company that spawned the recent
documentary Teenage Paparazzo; SHFT, the multimedia platform that aggregates
content on socially conscious business and culture; his own iPad app; and
craft beer. Is your head spinning yet?
Grenier’s isn’t. Chatting with Fast Company, the actor sounds just as grounded
and laid-back as his Entourage alter-ego–albeit with serious philosophical
views on business and media culture. Though his celebrity status has only
gained steam in …
Fashion Statement: High-tops sneaking back into style
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